Branding system for a rising interim Manager

Marcus Wenkel is a relatively new interim manager based in Hamburg, Germany. In order to stand out from the crowd of other managers offering similar services, a personal brand identity was created with accommodating assets for web and print.

Our contributions

Identity Strategy, Branding, Webdesign, Webdev, Graphic Design, Photography, Copywriting

Team composition

Project Manager, Web designer, Webflow Developer, Graphic Designer, Photographer, UX Writer

The Identity

Together with the client, we have defined and developed his visual identity from scratch. The final logomark represents M + W, as well as growth and movement, showcasing Marcus's involvement and his position within a company.

Marcus Wenkel letter design

Besides the logotype, multiple assets were designed to ensure the personal brand remains coherent throughout digital and print mediums.

"With my new brand identity I have landed new projects within no time. It stands out from the competition and greatly reflects my long experience as a deadline manger."

Marcus Wenkel
Deadline Manager

Marcus Wenkel Brand Guidelines Preview
Marcus Wenkel Brand Guide Preview

Not just a business card

The new and fully responsive website gives a clear picture of the deadline manager Marcus Wenkel and presents his work experience and  publications in a coherent story.

Marcus Wenkel UI/UX design of his new website
Marcus Wenkel sitting in front of his laptop
Marcus Wenkel explaining to his employees
Marcus Wenkel wallking down the stairs
Marcus Wenkel Portrait shot
Marcus Wenkel sitting on stairs, portrait shot